L&D School: Online learning module
The communication matrix
Skillful communication in the rollout of L&D measures
Do you know this? Are you facing a major L&D project, have you already organized everything, but haven’t thought about communication yet?
Not sure what, when, how and to whom you should communicate and to what extent?
In this module, you will learn how to use the communication matrix to design an accurate communication strategy that brings all relevant content to the target group.

Your expert
Duration of the module
In this online training you will learn ...
how to analyze your target group and determine the most suitable communication channels.
how to plan and execute your communication using the communication matrix.
how you control and evaluate your communication.
Exciting for the roles
Communication Manager
The contents
Basics - Why is communication in L&D projects relevant for me?
What is the importance of communication?
Basics - Why is communication in L&D projects relevant for me?
How do I plan a communication measure?
How-to - How do I use the communication matrix?
Analysis 1 - the target groups
How-to - How do I use the communication matrix?
Analysis 2 - the communication channels
How-to - How do I use the communication matrix?
Development - the target group-specific content
How-to - How do I use the communication matrix?
Implementation - the complete communication matrix
Expert tips - How do I get to the next level?
Do: Choose the channels objectively
Expert tips - How do I get to the next level?
Do: Check whether the communication is being received
Expert tips - How do I get to the next level?
Don't: Carry on as before
Summary
Key messages and recommendations
You might also be interested in the learning modules
Designing L&D processes
How can I plan my processes with a clear overview?
Making virtual meetings interactive
How can online meetings be made interactive and efficient?
The needs analysis
What essential questions do you need for a well thought-out project start?