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L&D School: Online learning module

The communication matrix

Skillful communication in the rollout of L&D measures

Do you know this? Are you facing a major L&D project, have you already organized everything, but haven’t thought about communication yet?

Not sure what, when, how and to whom you should communicate and to what extent?

In this module, you will learn how to use the communication matrix to design an accurate communication strategy that brings all relevant content to the target group.

Your expert

Duration of the module

minutes

In this online training you will learn ...

how to analyze your target group and determine the most suitable communication channels.

how to plan and execute your communication using the communication matrix.

how you control and evaluate your communication.

Exciting for the roles

Communication Manager

The contents

Basics - Why is communication in L&D projects relevant for me?

What is the importance of communication?

Basics - Why is communication in L&D projects relevant for me?

How do I plan a communication measure?

How-to - How do I use the communication matrix?

Analysis 1 - the target groups

How-to - How do I use the communication matrix?

Analysis 2 - the communication channels

How-to - How do I use the communication matrix?

Development - the target group-specific content

How-to - How do I use the communication matrix?

Implementation - the complete communication matrix

Expert tips - How do I get to the next level?

Do: Choose the channels objectively

Expert tips - How do I get to the next level?

Do: Check whether the communication is being received

Expert tips - How do I get to the next level?

Don't: Carry on as before

Summary

Key messages and recommendations

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